Though an accounting graduate, her journey to entrepreneurship in talent discovery and management away from an accountancy career path began from her passion for advocacy. During her five years as a model, Bolajo Fawehinmi witnessed the failings of the African fashion modelling industry and lack of diverse representation of african models internationally which in her words, occurred as a result of an uninformed definition of african beauty by international stakeholders.
She vowed to create an impact, a mission to recreate modelling across Africa as a respected art, redefine the uninformed definition of an undiluted African beauty around the world, establish modelling as a financially sustainable career path for Africans, and rewrite the narrative of unconventional entrepreneurs who are seen as less successful than traditional professionals. A journey that became the birth of FeW Models Africa.
FeW is a model scouting company, founded in 2014. Since it’s inception, the agency has received distinguishing recognition for its discovery of diverse and unique modeling talents and their placements in top international model management companies.
FeW’s operating strategy has provided the agency with a unique advantage that allows a wide spectrum of collaborations across several international model management partners all over the world. With over 57 scouts worldwide, FeW prides herself as Africa’s most renowned model scouting agency representing some of fashion’s top model talents and newcomers. At FeW, we are passionate about showcasing the very best of Africa, upholding a strong believe that somewhere within Africa’s diversity, lies the uniqueness in our model talents as we continue to transform modeling across the world.
Reflecting on our growth in model scouting and management generated over the past years, we recognized that we can build on this momentum and grow into a new management scope with management of creatives. Hence, the launch of Visionary Africa, established in January 2020.
Our mission is to build a formidable scouting team that discovers, manages and transforms model and creative talents across Africa.
- Accountability: We hold ourselves accountable to the quality of work we do.
- Integrity: We are honest and uphold high moral principles in all our dealings with our models, partner- agencies and other stakeholders with space we operate.
- Excellence: We place excellence at the core of the work we do – to keep us at the forefront of the industry as the leaders that we are and thrive to remain at all times.
- Openness: We believe in being open, with hopes that our openness drives synergy between team members and strengthens our partners ‘trust in us.
- Diversity: We embrace diversity as a unique strength which translates into deepened inclusiveness of African model talents in the global fashion industry.
- Impact: We are driven by the impact our work has on the several lives we touch and transform.